In the world of digital marketing today you will find that it forms a very strategic and important place in all kinds of business especially with the e-commerce, this takes into account the transactional data as well as taking note of all communications that are digital. It is therefore realised from that, the foundations of digital marketing in the business place today to come from e-commerce. It is no surprise then that there are many marketing professionals who possess the skills together with the knowledge are in constant demand, these type of skills all of which on a daily basis are being developed further and further and as they do the understanding of what is needed and the techniques that are available will make digital marketing even more sought after. Digital marketing encompasses many aspects of consumer insight, creativity and of course innovation, but it doesn't stop there, there is the communication angle to digital marketing, and it also brings to mind how the...